ROAS
CTV + OTT
RESULTS
PAID & PROGRAMMATIC MEDIA
Full-funnel campaigns across paid social and search, plus programmatic display, online video, CTV and OTT, streaming audio and native. Live optimization against CAC, ROAS, and CPL, not clicks. We scale spend without breaking unit economics.
EFFECTIVE CPM: SAME BUDGET, 3 TO 5X THE AUDIENCE
$5 - $15
$2 - $3
STANDARD PROGRAMMATIC
JUDI PAY-PER-ENGAGEMENT
Effective CPM in USD. Pay-per-engagement buying keeps effective CPMs at $2 to $3 against a $5 to $15 industry standard.
RESULTS ACROSS THE SYSTEM
more monthly leads, documented
lower cost per lead in six months
return on ad spend, tour operator
Rising CPMs are eating your growth
Standard programmatic buying pays $5 to $15 per thousand impressions whether anyone engages or not. At that rate, scale gets more expensive every quarter and the growth math stops working.
Pay for engagement, not impressions
Our buying model holds effective CPMs at $2 to $3, so the same budget reaches three to five times the audience. In a documented 24-month dealership engagement, that efficiency took cost per lead from $124.35 to $71.27 while monthly leads grew from 500 to 1,200. Same market, same product, smarter buying.
Every channel, one system
Paid social and search, programmatic display, online video, CTV and OTT, streaming audio and native, planned and optimized by one team against CAC, ROAS and CPL, not clicks. We scale spend without breaking unit economics.