[ PROPHANIC, PROPRIETARY AI ]
Your customer, rebuilt before you spend.
Most plans are built on a demo and a hope. Prophanic rebuilds your buyer from your data and 200+ sources, then tests audience, message and budget in minutes.
SEE WHAT PROPHANIC KNOWS ABOUT YOUR BUYER
[ BUILT ON OBSERVED BEHAVIOR ]
[ KNOW THE WHY BEFORE YOU PLAN ]
We come to the first call already knowing your market.
Competitive context, audience profile, category benchmarks and what your budget can realistically do.
[ PROPHANIC IQ ]
A plan backed by 120,000+ campaigns that came before it.
Tell us the plan. Prophanic IQ checks it against a decade of category performance before a dollar moves.
[ HOW IT’S USED ]
Category benchmarks
Completion, CTR and ROAS norms for your category before you set a KPI.
Audience intelligence
Which segments drove results, by geography, device and time of day.
Flight and format guidance
Lengths and formats from campaigns like yours, not industry averages.
In-flight optimization
The same intelligence stays active while the campaign runs.
[ FORECASTING AND REACH ]
See exactly how far your budget goes.
We pull the inventory available to your audience in your market, so you see reach at your budget before launch.
SEE WHAT’S AVAILABLE IN MY MARKET
[ PROPHANIC PERSONAS ]
Talk to your customer before the campaign goes live.
Your customers rebuilt as AI personas from how they behave across social, search, retail and streaming. Show them the ad, get scored feedback in minutes.
Traditional research costs up to $50K and takes six to eight weeks. Prophanic takes minutes.
Creative testing
Resonance and visual-appeal scores before launch.
Focus groups
One persona per segment. See where the same creative lands differently.
Messaging validation
Run landing page copy past your personas first.
Media mix
Where your buyer spends time, so every channel has a behavioral reason.
[ PSYCHOGRAPHIC INTELLIGENCE ]
A clearer picture of what drives your audience to act.
Most campaigns target who someone is. Prophanic adds what they value and what makes them act.
Brand affinity
Which brands your buyers already trust, so the creative aligns with them.
Personal values
The motivations behind the behavior, deeper than demographics.
Media consumption
Which platforms and content types they engage with most.
Demographics
Age, income, education and household make-up of your real visitors.
[ RESEARCH REPOSITORY ]
Industry intelligence that makes every recommendation defensible.
A curated set of third-party benchmarks and category tools, so every recommendation holds up.
GWI
700 million consumers across 50+ markets. Behavior, category and competitor profiling.
eMarketer
Forecasts and benchmarks for trend context and budget justification.
Adbeat
What competitors run, where it runs, and how the media was bought.
IAB
Standards and research that keep every format recommendation current.
[ THE NAME ]
Prophanic: to bring it to light before you spend.
We built the word from Greek, because the job is older than the software.
pro (πρό)
Before. In front of. Forth.
phainein (φαίνειν)
To bring to light. To cause to appear. To show.
-ic
Having the character or form of.
Together they show you the buyer, the message and the reach while the money is still in your account.
See what Prophanic knows about your industry.
We bring the intelligence to the first call: competitive context, audience profile, benchmarks. Free to see, yours to keep.
GET STARTED