03.
Adventure Tour Operator
Behavioral and geographic targeting grew an adventure tour operator's revenue 446% and pushed ROAS past 2,000% without increasing ad spend.
446
%
revenue growth
2,000
%+
return on ad spend
$
0
extra ad spend
The challenge
An adventure tour operator wanted more bookings from the same ad budget. Spending more was off the table, so growth had to come from efficiency.
What we ran
Behavioral and geographic targeting focused spend on travelers actually planning trips into the region, paired with continuous creative and placement optimization.
The results
Revenue grew 446% and bookings grew 640% on flat ad spend, with return on ad spend passing 2,000%.
