[

Programmatic

]

EVERY SCREEN. ONE SYSTEM.

One audience across 200+ premium apps, matched back to visits, leads and sales. Not impressions on faith.

[ ONE CONNECTED STACK ]

Every layer, one operator.

Screens, devices, data and verification, all from one seat. One report.

01

Screens

200+ premium apps and publishers. Long-form only.

02

Devices and platforms

The TVs and streaming devices your audience already owns.

03

Data and identity

Household matching and the audience signals we layer on top.

04

Verification and supply

Every impression validated. Every path curated, 843+ private marketplaces.

PROUD CERTIFIED PARTNERS OF

Meta
Google Ads

Google Ads

Shopify
The Trade Desk

Trademarks belong to their owners. Access varies by market, inventory and data permissions.

[ DIRECT BUY VS PROGRAMMATIC ]

A direct buy clears one publisher’s inventory. We find your audience across all of them.

Direct locks your budget inside one publisher. We follow the household across 200+ of them.

[ FREQUENCY CONTROL ]
One cap. Every app.
The same household counts once, no matter which app it opens.
CAP · 3 PER HOUSEHOLD PER WEEK
hulu
3.0x
peacock
3.0x
paramount
3.0x
max
3.0x
tubi
3.0x
roku
3.0x
200+publishers under one frequency cap
6xthe budget it takes to match unique reach when you buy each app direct
1report across all of them, by app and by household

Reach

One audience across 200+ publishers.

Frequency

One cap across every app. Buying three networks direct costs about 6x for the same reach.

Proof

Post-view visits, search lift, foot traffic and CRM matchback. A direct buy stops at delivery.

[ SELECTED RESULTS ]

Numbers we can stand behind.

Eight campaigns, measured to the visit, the store and the sale. Names withheld under agreement.

$5.9M

MATCHED REVENUE IN 90 DAYS

CTV plus retargeting across Chicago zip codes, matched back through the CRM.

133%

SALES LIFT

Regional dealer group. Exposures matched to verified vehicle sales; dealership visits up 971%.

9,135%

RETURN ON AD SPEND

$154K over nine weeks drove $14.1M in donations, matched in the CRM.

267,108

STORE VISITS

138 locations, six months, about $90K. Estimated $3.2M in-store revenue by foot traffic.

$3.4M

TRACKED REVENUE IN THREE MONTHS

22,178 online orders and 38,891 store visits across 647 locations.

6.4x

RETURN ON AD SPEND

Lapsed shoppers won back with retail data and CTV. 1.18M store visits, $1.2M in tracked sales.

[ PROPHANIC, OUR PROPRIETARY AI ]

Know the buyer before the budget moves.

We rebuild your buyer from your data and 200+ sources, then test the plan in minutes.

The audience case

Observed behavior across 700M+ consumers and 120,000+ campaigns, not survey guesses.

The message case

What moves your buyer, tested on AI personas before a dollar moves.

The budget case

Inventory and reach forecast for your market before launch.

[ INVENTORY QUALITY ]

Cheap impressions are the expensive ones.

Premium screens cost more per thousand and less per customer.

Attention and completion

CTV ads complete at 97.5%, against 62.6% on mobile (Peer39, 2026).

Brand safety on every buy

Validated on a publisher list you can read. Quality environments lift favorability 74% (IAS).

Waste you never bought

No made-for-advertising sites. Protected CTV runs under 1% fraud, against about 9% (DoubleVerify).

[ INVENTORY QUALITY ]
What a premium impression looks like.
A full-length ad, in a professionally produced show, in an app you can name.
0.0%
CTV ADS WATCHED TO COMPLETION (PEER39, Q2 2026)
62.6%on mobile phones
No user-uploaded clips
No made-for-advertising sites
App-level reporting on every buy

97.5% CTV COMPLETION

97.5% CTV COMPLETION

843+ CURATED PRIVATE MARKETPLACES

843+ CURATED PRIVATE MARKETPLACES

200+ PUBLISHERS

200+ PUBLISHERS

[ CUSTOM-LAYERED CTV TARGETING ]

Budget lands on households that buy.

Data layered and matched to the living room, so budget lands on households that buy.

DIGITAL TACTICS

Website retargeting

First-party + CRM data

Look-alike modeling

Location conquesting

Smart contextual

CTV-CENTRIC

ACR viewing data

Social signal audiences

Retail shopper data

App-install audiences

Linear TV extension

Retail shopper data alone reaches 98% of US shoppers.

[ FIRST-PARTY DATA ]

The best audience you’ll buy this year is already in your CRM.

Your customer file, matched to households, run on every screen, matched back to sales.

Your CRM or site data

Email, phone, postal address from your CRM, or a site pixel.

Privacy-safe onboarding

Records are hashed at onboarding. Nobody downstream sees a name or email.

Match to households and devices

Match rates run 30 to 50% (The Trade Desk). You see the matched size before spend.

Activation on CTV and cross-device

CTV first, then the household’s other screens, 17 on average.

One-to-one matchback

New sales in your CRM matched against exposed households.

One file becomes six audiences: customers, exclusions, lapsed buyers, look-alikes, custom segments, creative by segment.

UP TO 2X REVENUE PER PLACEMENT WITH INTEGRATED FIRST-PARTY DATA

UP TO 2X REVENUE PER PLACEMENT WITH INTEGRATED FIRST-PARTY DATA

71% OF MARKETERS GROWING FIRST-PARTY DATASETS

71% OF MARKETERS GROWING FIRST-PARTY DATASETS

Safari and Firefox block cookies. CTV never had them. First-party matching still reaches the household.

[ SUPPLY PATH ]

Quality beats scale.

Every hop between the platform and the screen takes a fee. We buy the shortest path.

[ SUPPLY PATH ]
Fewer hops. More working media.
Every middleman between the DSP and the screen takes a fee before your ad runs.
Open auction6 HOPS
DSPtech fee
Exchangetake rate
Resellermargin
Second exchangetake rate
Resellermargin
Publisherunknown app
100¢of each DSP dollar reaches a consumer (ANA)
Judi curated path2 HOPS
DSPone seat
Direct deal ID843+ private marketplaces
Publisher you can name200+ premium apps
0resellers relaying the same auction
Publisher list approved before launch
Every fee disclosed, line by line
Reporting by app and household
You see the exact path and every fee, from the DSP down to the publisher, before the flight starts.

843+ private marketplaces

A negotiated spine across 200+ premium publishers. No reseller relaying the same auction.

Direct deal IDs

Direct deals with Magnite, FreeWheel and PubMatic, bought on our own seat. No arbitrage.

Inclusion lists, not exclusion lists

We start from the publishers we chose, not everything the exchange offers.

36 CENTS OF EVERY DSP DOLLAR REACHED A CONSUMER (ANA)

36 CENTS OF EVERY DSP DOLLAR REACHED A CONSUMER (ANA)

44,000 SITES ON THE AVERAGE OPEN CAMPAIGN

44,000 SITES ON THE AVERAGE OPEN CAMPAIGN

ROUGHLY 500M CURATED IMPRESSIONS A DAY, NATIONAL

50M TO 250M A DAY WHEN GEO-TARGETED

[ CLOSED-LOOP MEASUREMENT ]

Track every touchpoint from ad exposure to action.

Every exposure tracked to the visit, the store and the sale. Holdout lift studies at no extra fee.

[ THE ATTRIBUTION SUITE ]

Nine ways to prove it.

Brand lift

After-ad influence

Post-view website visits

Search and social impact

Online purchase and revenue pixel

Foot traffic

First-party matchback

Retail media

App installs

[ 24/7 REPORTING ]

See it the moment it goes live.

Three dashboards, one per KPI, refreshed daily under your own login. Live example below on demo data.

OPEN THE LIVE DASHBOARD →

[ LOADING THE LIVE DASHBOARD ]Live example with demo advertiser data

[ FULLY MANAGED ]

A senior team runs it end to end.

What a managed service takes off your plate.

WITH JUDI MEDIA

■ Experts design and execute customized campaigns with you.

■ Premium inventory across 200+ apps and publishers.

■ In-flight monitoring and continuous optimization.

■ 24/7 live reporting plus custom client reports.

SELF-SERVE DSP

■ In-house team owns strategy and design, a full-time job.

■ Inventory limited in early media purchasing stages.

■ Fees and add-ons compound while staff learns the channel.

■ Multiple dashboards and reporting systems to juggle.

~90% OF US HOUSEHOLDS STREAM

~90% OF US HOUSEHOLDS STREAM

2X CONVERSIONS WITH CROSS-CHANNEL RETARGETING

2X CONVERSIONS WITH CROSS-CHANNEL RETARGETING

7+ EXPOSURES TO CONVERT

7+ EXPOSURES TO CONVERT

20%+ SHARE OF VOICE PLANNED

20%+ SHARE OF VOICE PLANNED

[ COMMON QUESTIONS ]

Questions buyers ask first.

Short answers here. The long ones happen on the discovery call.

What is programmatic advertising?
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Programmatic advertising uses software to buy ad space one impression at a time, based on who is watching rather than which show is on. We use it to reach your audience across connected TV, online video, display and audio from a single plan.

How is this different from buying Hulu or Roku direct?
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A direct buy gives you one publisher's audience and one publisher's report. We reach the same household across 200+ publishers, hold it to one frequency cap and show every app in one report, so you are not paying three networks to reach the same living room.

Where do the ads run?
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Your ads run on a list of 200+ premium apps and publishers that you can read before launch. We do not buy pre-roll on user-uploaded clips or space on made-for-advertising sites.

How do you measure results?
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We measure what people did after they saw the ad: visits to your site, foot traffic to your stores, sales matched to your CRM, and lift in brand and search. All of it lives in a dashboard you can open at any time.

Can we use our own customer data?
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Yes. Your customer file is hashed, matched to households and activated on every screen in the house. After the flight, new sales are matched back to the households that saw the ad.

What does it take to start?
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It starts with a discovery call. From there we build a plan that shows the audience, the reach your budget buys and the publisher mix, so you see the numbers before you commit.

Who runs the account?
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The operator who plans the buy also reads the reports and sits in your Slack. You get a recap every week and you are never handed off to a junior team.

Can you deduplicate against what we already buy direct?
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Not across vendors, because no one can without shared IDs. What we can do is exclude the apps and publishers you already buy elsewhere, so the two budgets never compete for the same household.

Can you measure incremental CPA?
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Yes. We run holdout lift studies at no extra cost, where a matched control group never sees the ad. They need thousands of conversions over a few months to be statistically significant, and below that we report post-view conversions and the overlap with your other channels.

[ CONNECTED TV + OTT ]

The biggest screen, bought on outcomes.

Premium streaming, bought against your audience, measured to visits, leads and sales.

Bring your customer file and the number you need to move.

One discovery call. You leave with the audience, the supply path and the measurement design before a dollar runs. Keep buying on reach and the report stays a guess.

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