Auto dealers run two paid programs at once: inventory advertising for vehicle sales and service-bay advertising for repairs and maintenance. Different audiences, different bidding, different LTV models. We split the lanes and report each one against its own ROI target.
VIN-level dynamic search ads. Vehicle Listing Ads pulled from your inventory feed. Stock turns over fast, the bidding follows.
Radius-based prospecting around the dealership. Vehicle category retargeting (SUV shoppers see SUV inventory, not the entire lot).
Oil change, brake service, tire rotation, transmission keywords. Different campaign, different LP, different bidding logic from the inventory side.
Location-specific inventory feeds, location-specific service offers, location-specific phone numbers. Multi-location automotive groups need per-store accounting.
Inventory-feed Google Ads, geo-targeted Meta, and per-store landing pages for auto dealers, service centers, and multi-location automotive groups.