You get the technical foundation and local presence fixed so you show up where buyers search, with clean NAP data, intent-mapped pages, and tracking that proves organic revenue.
Categories, services, hours, photos, posts, Q&A. The single most important local-SEO surface and the one most accounts under-invest in.
Citation cleanup across Yelp, BBB, Apple Maps, vertical-specific directories. New citations on high-authority local + vertical sites.
Core Web Vitals, crawl-error fixes, schema markup, internal linking architecture. Fix prioritization scored by traffic impact, not vanity SEO checklist.
Service-page, location-page, treatment-page production. Every piece tied to a real query with real intent, not keyword density for its own sake.
Local search dominance for service businesses. Technical audits and content briefs tied to lead generation, not vanity rankings.